Recently we went through a series of sales culture seminars in which we discussed how many sales practitioners have a negative image and leave their customers with a bad taste. However, we occasionally run into a sales experience that leaves us feeling happy and satisfied.

Generally when people are asked about these positive experiences, their responses include one or more of the following:
   * I felt they really listened to me
   * I felt respected
   * They understood me
   * I felt they really cared and were there to help me buy or get what I needed
   * They cared about me, not about meeting a quota.

All of our jobs are sales positions. Regardless of whether you are frontline, support or even work-out, you are in sales. You are still responsible for providing excellent customer service and effectively helping retain and grow customers.

If we have the right attitude and the right skills and tools, we should be able to do our jobs with excellence.  We need to develop our sales skills, maintain a positive and hopeful attitude and remember that it is the customer that is the reason we are in business.

'Each generation of young people should be to the world like a vast reserve force to a tired army. They should lift the world forward. That is what they are for.'
Charlotte Perkins Gilman